New study finds bots and fraud farms responsible for 73% of web traffic::undefined

  • auf@lemmy.ml
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    1 year ago

    The fact that this post is by a bot makes it sound so ironic

    • designatedhacker@lemm.ee
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      1 year ago

      The headline stat is a misinterpretation of the study which was done by Arkose Labs which “provides businesses with lasting bot prevention and account security by sapping the financial motivations of cybercriminals.”

      That’s pretty vague but skimming it sounds like they prevent automated account creation and takeover. The stat comes from the companies they have access to (who need bot protection enough to pay for it), and 76% of activity on the login/account creation was malicious. That makes a lot more sense. All the various hacks and credential leaks result in bots banging in stolen credentials on high value sites.

      • Cosmic Cleric@lemmy.world
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        1 year ago

        The headline stat is a misinterpretation of the study

        and 76% of activity on the login/account creation was malicious.

        Are you assuming though that that’s 76%, once they’ve created an account, would do no fuether interaction with the Internet after that?

        I’m not sure of the point that you’re trying to make?

        • designatedhacker@lemm.ee
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          1 year ago

          You think these bots are streaming movies and music? 73% of Internet traffic is not bots. It’s all YouTube, Netflix, Insta, TikTok, Spotify, etc media consumption. 73% of login traffic may be bots, but it’s a teeny drop of global traffic.

          • Cosmic Cleric@lemmy.world
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            1 year ago

            73% of login traffic may be bots, but it’s a teeny drop of global traffic.

            So you are assuming they’re just logging in and not doing anything else, yes?

            That there are no bots that (for example) watch YouTube videos and then gives them a like up or down, depending how they’ve been paid to do so, etc?

        • Syrc@lemmy.world
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          1 year ago

          Well, I mean, if a bot protection company found malicious activity in account creation, I’m assuming they stopped the account from completing it…?

          • Cosmic Cleric@lemmy.world
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            1 year ago

            I’m assuming they stopped the account from completing it…?

            They could have let it continue to monitor it, in a honey-pot sort of way, to learn more about the bot, and it’s network.

            But I was asking towards intent, not success. Why would people have bots create accounts and then do absolutely nothing with those accounts afterwards?

    • Ethalia@feddit.ch
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      1 year ago

      As long as real users exist on the internet, marketing will follow. If centralized social media will be even more of a shithole than already is, then they will slowly target the decentralized. You won’t escape marketing.

      • CaptainSpaceman@lemmy.world
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        1 year ago

        But if 73% of traffic is fake, and they monitor traffic to determine sentiment and marketing strategies, then who are they actually marketing TO?

        • Cosmic Cleric@lemmy.world
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          1 year ago

          Those left over who are still human.

          But you do bring up a great point, what happens when the Internet is nothing but bots/shills?

    • indepndnt@lemmy.world
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      1 year ago

      It amazes me when I spin up some random server on a cloud provider and it’s immediately getting tons of traffic from bots searching for insecure ssh servers and default WordPress admin credentials and then like. If that’s the short of stuff they’re counting, I’d believe it. But yeah, it’s not like all the commenters on this post are bots.

      • Cosmic Cleric@lemmy.world
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        1 year ago

        But yeah, it’s not like all the commenters on this post are bots.

        What percentage would you guess that are bots as commenters?

    • dreamer@lemm.ee
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      1 year ago

      How are you about to do that on Facebook? I can’t even sign up without it asking for my ID

      • sanguine_artichoke@midwest.social
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        1 year ago

        I had an account for about 10 years which I never used at first, then a fair bit for 3-4 years, linked it to Instagram and WhatsApp. Then I didn’t sign into Facebook for 2-3 years and when I tried, despite having the same email and using the linked IG accounts, they demanded my drivers license. Uh, no way in hell I’ll ever do that, so guess I’m not signing into stupid Facebook. Not sure who the hell they think they are or why they believe I’d consider their awful website so important as to send them my ID.

        • Cosmic Cleric@lemmy.world
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          1 year ago

          I didn’t sign into Facebook for 2-3 years and when I tried, despite having the same email and using the linked IG accounts, they demanded my drivers license. Uh, no way in hell I’ll ever do that, so guess I’m not signing into stupid Facebook.

          Curious if you give Discord your phone number?