The White House wants to ‘cryptographically verify’ videos of Joe Biden so viewers don’t mistake them for AI deepfakes::Biden’s AI advisor Ben Buchanan said a method of clearly verifying White House releases is “in the works.”
I don’t think that’s practical or particularly desirable.
Today, when you buy something, EG a phone, the brand guarantees the quality of the product, and the seller guarantees the logistics chain (that it’s unused, not stolen, not faked, not damaged in transport, …). The typical buyer does not care about the parts used, the assembly factory, etc.
When a news source publishes media, they vouch for it. That’s what they are paid for (as it were). If the final viewer is expected to check the chain, they are asked to do the job of skilled professionals for free. Do-your-own-research rarely works out, even for well-educated people. Besides, in important cases, the whole chain will not be public to protect sources.
It wouldn’t be intended for day to day use. It’s intended as a audit trail/chain of custody. Think of it more akin to a git history. As a user, you generally don’t care, however it can be excellent for retrospective analysis, when someone/something does screw up.
You would obviously be able to strip it out, but having it as a default would be helpful with openness.