• ameancow@lemmy.world
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    17 days ago

    Boycotts are performative stunts that feel good but don’t have impact on companies and even gets more attention ON those companies.

    No really, this is a phenomenon that’s known. When people were protesting Blizzard, I swear to fucking god, people I knew for years who hadn’t played WoW since they were kids suddenly decided to reactivate their accounts because all the talk about blizzard “made them nostalgic” and despite being sympathetic to the people hurt by the company, they simply didn’t have the mental value-system to draw lines between those two things. Their own desires to escape and recapture youth was far, far stronger than the social messaging they honestly just felt was finger-wagging and parental scolding, so they rejected the idea of protesting without conscious thought.

    And there are far, FAR more people like this than there are people with steadfast principles and discipline to stick to them. The depressing majority of people are not really thinking, they’re just going with the flow, agreeing with popular sentiment when it’s convenient, doing whatever they want when nobody is looking because capitalism has bled our axioms out.

    If we put that much energy into volunteering with groups raising funds for primaries, getting to know our neighbors and forming communities, actually talking to people in our communities, we would abolish this fascist empire in a single election cycle. (Assuming we have elections again.)

    edit: I firmly stand by my claim that you can change the world a lot better by being a good, active, social person who organizes your community. If we all kinda, embraced this as a passion and cared about people who aren’t in our discord servers, we wouldn’t need to try to boycott companies who won’t give two shits about you giving them more press.